200,000 users abandon Netflix after crackdown backfires::Aussies have spoken, and the results are not looking good for Netflix. A new report reveals why users are turning to streaming competitors.

  • viking@infosec.pub
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    1 year ago

    Yep, cancelled the subscription we shared among my dad, brother and I. Most outrageous fact was that I actually have two residential addresses (private and an apartment provided by my company near the office), and even as account owner I was being inconvenienced with the “are you travelling” bullshit.

  • ensignrolaren@lemmy.world
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    1 year ago

    I canceled as soon as they said they were going to be cracking down, months ago. I pay for 4 screens, and on principle, I want to be allowed to use them without being nagged or scolded or banned. So if they don’t want my business on those terms, there are plenty of other streaming services with just as much content I like.

    • calypsopub@lemmy.world
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      1 year ago

      Same here. I was paying for four accounts, and it shouldn’t matter where they’re logged in. I haven’t missed it at all

  • MuffinHeeler@aussie.zone
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    1 year ago

    We split an account between 4 households, paying a quarter each. When the crackdown happened, 2 including my house cancelled and the 3rd paid for the extra user. So they halved their users from our account, but increased revenue anyway. Seems like a win for them.

    • CitizenKong@lemmy.world
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      1 year ago

      It’s only a short-time gain though. With a shared account between 4 households, chances that one of them is actively using the service is much higher than with only 2 users. If a service is used less and less, chances are increasing it’s going to get canceled (especially now that prices are soaring while wages are not increasing accordingly).

    • Mr_Dr_Oink@lemmy.world
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      1 year ago

      Do you mean they increased their revenue overall? Despite losing 2 households of viewers because of the increase in individuals paying for it outside of your 4 households?

      Because you said 2 households dropped out and the other 2 paid more each. But that would still total to the same amount of money to netflix but a lower viewership, which affects their engagement stats and might get more netflix originals cancelled or other shows dropped.

  • dangblingus@lemmy.dbzer0.com
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    1 year ago

    200K lost…but there was a gross subscriber increase of 2.6 million, so there will be no changing of the guard at Netflix anytime soon.

    • Prethoryn Overmind@lemmy.world
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      1 year ago

      Legally, it is not, but I get your sentiment.

      I would like to say piracy against the big guy also hurts the little guy making the content you like.

      I am all for pirating that scientific journal and that college book but there is a reason writers, artists, and the people making a shit amount of money for the work they put into the things we love.

      I won’t support something that hurts a regular person giving me the things I like to watch, but I get your sentiment.

  • Margot Robbie@lemm.ee
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    1 year ago

    And here I was, thinking people are abandoning Netflix because they make bad shows.

    62 per cent of those surveyed want production companies to compensate actors.

    I’m so proud of everyone (not just fellow Aussies) for standing up for what’s right. 😊

    Keep supporting the strike.

  • Clbull@lemmy.world
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    1 year ago

    200,000 users is like a piss in the ocean for Netflix, especially when every other major streaming platform is also hiking prices, introducing ads and cracking down on account sharing.

    We are still far from the days of cable.

    • Snapz@lemmy.world
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      1 year ago

      Who does your post serve? It’s definitely meaningful, especially inn a relatively smaller population like Australia.

      Your post smells like piss.

      • Fedizen@lemmy.world
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        1 year ago

        you ever talk to somebody who bought like 100 dollars of stock in a company? Not saying I know exactly what kind of piss this is, but I suspect this is the most common type of piss.

        I had a friend who had been given microsoft stock in the 90s and he could not say anything negative about it.

    • NιƙƙιDιɱҽʂ@lemmy.world
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      1 year ago

      The significance of this, in my opinion, isn’t that Netflix lost 200,000 users in Australia, but that for the first time Netflix has seen a decline of users in Australia. No more line goes up, oh no!

      Either way, this is probably less from password crackdowns, more people jumping to alternative streaming platforms.

      • Thisfox@sopuli.xyz
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        1 year ago

        I certainly don’t know anyone here in Australia with a Netflix account any more. But I know several people with Disney or other alternative streaming platforms. So I’ll agree with that one: They chose a platform that suited them better, and don’t miss Netflix.

  • HughJanus@lemmy.ml
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    1 year ago

    Breaking news; several users who were not paying for Netflix are now still not paying for Netflix.

  • arc@lemm.ee
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    1 year ago

    Article seems to confuse cause and effect. Maybe some subscribers left but they more likely because the service is too expensive or didn’t like the content. It doesn’t necessarily follow they all left because some freeloaders lost their access to another person’s account.

    • SCB@lemmy.world
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      1 year ago

      In all fairness, it’s a Forbes article, which generally implies it’s crap.

      • marmo7ade@lemmy.world
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        1 year ago

        Netflix gained 5.9 million subscribers in the same period.

        This story is for virtue signaling morons who want to BELIEVE that the password sharing crackdown didn’t work.

        It did. And now those losers are upset they can’t mooch off paying customers anymore. Hence the headline.

    • MyNameIsIgglePiggle@sh.itjust.works
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      1 year ago

      When I cancelled my account I was sure to put that I was not going to continue to support my parents in law since I didn’t care for the service myself.

      So Netflix lost a top tier subscriber from me because of it

    • ThirdNerd@lemmy.world
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      1 year ago

      This. Though I left Netflix because the only way family was watching it was via Roku device, and in the last 6 months you had a 2 in 3 chance the Netflix app would lock up on it and none of the “fixes” (reinstall, clear cache, etc., etc., etc., … ) did anything to help.

      Even worse, not only would the Netflix app lock itself up, it would lock up the entire Roku device so someone had to be dispatched to unplug, wait, replug the power on the Roku device to restart Roku.

      We have so much on the Roku that actually works (Hulu, etc) - why pay monthly for such a crappy app? Family complained for about 2 days and then forgot Netflix even exists.

      • Malfeasant@lemm.ee
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        1 year ago

        Haha, I power my Roku from the TV’s USB port, so I can just turn off the TV to kill the Roku.

  • Carlos Solís@communities.azkware.net
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    1 year ago

    Well, if I couldn’t afford a subscription service before, now I absolutely can’t. Problem is I’m too much of a goody two-shoes and as a result I don’t pirate either - I genuinely haven’t seen a single TV series in almost a decade as a result, and at this point I’m scared of people expecting me to understand cultural references I can’t afford to legally learn

    • freebread@lemm.ee
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      1 year ago

      Not going to lie- while I do watch most of what interests me in a timely manner, I’ve found that any cultural references that I do miss are easily explained via memes.

    • KairuByte@lemmy.dbzer0.com
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      1 year ago

      Eh… I’m not going to try to convince you that piracy is the answer, I’ll just mention that you’re already giving them as much as you’re willing to watch their content, why not just watch it anyway?

      Funnily enough, we pay for most streaming services in our household, but I use Stremio and get my content off the high seas because it’s all contained in a single app, and doesn’t feed their analytics.

    • psycho_driver@lemmy.world
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      1 year ago

      Honestly you’re probably better off and more interesting for your lack of pop culture knowledge.

      • oldfart@lemm.ee
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        1 year ago

        Hahahahahahahaha. I was like that guy in my youth, not knowing what people were talking about was alienating. I was reading a lot of books instead and, of course, nobody understood the references too.

    • dantheclamman@lemmy.world
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      1 year ago

      This is for Australia. Unfortunately, last I read, you’re right about it helping their numbers globally, to the extent that Disney is looking into cracking down on sharing too. I did not get my own subscription. Most of their shows are dull to me, and the ones that I like often get canceled.