The ASF has renamed their conferences from ApacheCon to Community over Code, so foundation leadership seems receptive to moving away from the Apache name.
I honestly wouldn’t be surprised if the name is changed in the next couple of years.
The name was originally just a silly joke, since it was “a patchy web server” (as it was an open source web server abandoned by the original author, but kept going by a community sharing patches to fix bugs and add features).
As a maintainer on an open source project, I assume the sticks are PRs coming in right before code freeze, right? Right?!